In accordance with a trademark submitting submitted earlier than america Patent and Trademark Workplace (USPTO), Meta’s “X” design is a stylized by-product that consists of two arrows — one in blue and the opposite in white — going through one another to create the letter X. Twitter’s model is a pair of parallel traces diagonally crossing a single line to create the “X” silhouette. It is troublesome to confuse the 2, as even the background colours are dissimilar.
However it’s the kind of companies that the emblem is meant to cowl that would open the floodgates to a authorized battle. Meta’s patent submitting notes that the emblem could possibly be used for companies like “recreation content material, digital media, photos, music, audio, video, films and animations.” Whereas that will sound like an overarching protection for lots of merchandise, it is the following sections that would grow to be the purpose of rivalry.
Meta declares that “X” may be used for “on-line social networking companies; on-line social networking companies, specifically, facilitating social introductions or interactions amongst people; social networking companies” — or, in easy phrases, your typical social media platform, like X, Threads, Instagram, and TikTok. Furthermore, the trademark’s standing is listed as “Lively,” which implies Meta can deploy it for its personal merchandise at any time when it wishes. Meta, nonetheless, would not maintain the rights to the letter X in and of itself.