Ubisoft Lands Streaming Rights To Activision Blizzard Video games As Microsoft Tries To Woo UK Regulators

This modified deal cures the largest concern for the U.Okay. CMA, which spoke of Microsoft’s anticipated monopoly over the cloud gaming market if the deal was accepted. It additionally seems to align with Smith’s assurance to handle CMA’s issues after the 2 events agreed to barter outdoors of court docket. Earlier in July, the manager tweeted about tweaking the deal to realize the U.Okay. regulator’s approval, whereas additionally disagreeing with the earlier opposition.

Our assertion on the mutual request with the CMA for a pause of our attraction within the UK: pic.twitter.com/8Aky2IJjxS

— Brad Smith (@BradSmi) July 11, 2023

Nonetheless, as a substitute of an immediate nod, the CMA has initiated one other investigation whereas asserting its authentic choice to ban the Microsoft-Activision deal stays, and is anticipated to launch its findings by October 18, 2023. This extends CMA’s earlier deadline of August 29, when it was anticipated to launch its conclusions after reviewing Microsoft’s attraction towards the preliminary blocking of the deal. 

The CMA CEO Sarah Cardell maintains the re-organization doesn’t warrant approval. As an alternative, the regulator will resolve to make sure “open and efficient competitors driving innovation and selection” within the cloud gaming trade.